Daruma Advisors is an advisory firm founded by Jason Andersen in 2023. The firm's name was inspired by a Buddhist monk known for his willingness to create and innovate.
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My goal is simple - I help great teams make great technology
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I followed a different path to product leadership. My early experiences were hands-on with customers in consulting and sales. Over the last 15 years as a product leader, I developed a superpower in providing product teams with a clear view of the market, a sense of purpose, and a deep understanding of how to make products compelling and sticky. I am also well versed in corporate strategy and market research which helps me provide teams with the ability to connect their work with the big picture. This unique combination of skills helps product teams make better decisions, move quickly, and sustain great products.
Technically, I have worked across various software, hardware, cloud and now AI domains. In addition to my work here at Daruma, I am a VP and principal analyst in App Platforms and Developers at Moor Insights and Strategy.
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Advisory Services
Product Strategy
How does the team reasses their strategy and roadmap in the face of adversity or changing market conditions?
Market Research
How can we better understand the market opportunity? How about our strength vs. the competition? How will new tech impact us? It's all out there, it's just about making it work for you.
Coach and Mentor
How do we create a culture of collaborative innovation? How can we help our product leaders evolve into rock stars?